Managing social media for your business is no easy task, and unlike your normal working office hours, social media doesn’t ‘clock off’! There are tons of tools available to help you with your social media, these range from free to in the thousands! However, before diving right into the all singing all dancing expensive tools, spend some time evaluating what exactly you want these tools to do for you.

Before we dive into the tools themselves, not all the tools we use will be listed. It took us a lot of time, effort and money to find the tools we use to run our agency, and we’re not quite ready to share all of these just yet. 😉

Let’s get started.

Hootsuite

Hootsuite is a very popular tool and no doubt a name known by millions worldwide. It’s easy to set up and schedule posts including bulk uploads. Hootsuite was the first tool we used before we went on our social media tool journey. It was great for a while, but then we grew and needed something that did more. If you’re managing your own social media, we would recommend this tool.

Buffer

Now, this is a tool we have not used, but we have taken it for a test drive. It’s similar to Hootsuite and has been in the social media management space for quite some time, and they are a respectable platform that allows you to manage multiple social profiles easily.

TweetDeck

TweetDeck is a tool we still use as it’s fantastic! It’s just a tool for Twitter accounts, but if you have more than one Twitter account it’s great for managing multiple accounts! If you’re the type of person that takes part in Twitter networking hours, then TweetDeck is a tool you need in your tool-belt.

Social Pilot

This is a great tool and one we used for a while before we outgrew it. It has similarities to Hootsuite but we found the functionality and layout easier to use. The feature list includes bulk schedule posts in various queues, collaborate with team members and more.

Post Planner

Post Planner is slightly different to the others on this list as this science-based tool will help you find the right content to engage with your audience. It’s a great tool that will plan posts, collaborate with team members, find content and more.

Zoho Social

Not everyone would have heard of Zoho Social, but it’s likely you’ve heard of Zoho as a CRM tool. Zoho offers a suite of tools including CRM, email marketing, invoicing, social media and more. Zoho Social will help you manage social media accounts/pages/profiles, research keywords, work with team members, and of course schedule posts.

Categories: Social Media